Are you an business owner and looking for ways to create an eCommerce Website for your business in Abu Dhabi, UAE?
Here are 10 steps to focus in crafting a Successful eCommerce Website.
In recent years, most businesses have realized the benefits offered by the internet and have shifted to building a website to get an online presence in the market. There is no doubt that these websites offers a wide range of benefits for shoppers. It provides them access to a huge range of products at the best prices, saves time, and the shoppers don’t even have to deal with the major headaches like driving, parking, fighting crowds, and more.
Now, when the pandemic has still not come to an end, it has become more important for eCommerce companies to build their websites as early as possible as customers now prefer to shop things online. If your business fails to take this trend seriously, it may lose its ground very quickly.
This has also led to an increase in demand for Ecommerce Website Development companies as business owners are looking for exceptional quality and professional website development teams to build their eCommerce websites. In this article, we will educate you on each and every detail about how to build a successful eCommerce website. Keep reading!
Steps to Focus to create an eCommerce Website
If you’re an eCommerce business owner, then having a website can give you a worldwide market and brand recognition. It gives you the ability to control each and every aspect of your customer experience, starting from branding to shipping and customer service. Building an online shopping website may be much easier than you imagine. In Abu Dhabi, there are so many companies that offer the best eCommerce solutions and do most of the work for you. But, you still need to understand what all is required to build an incredible website that grows and evolves with you in the coming years.
Whether you’re planning to build a new website or making changes to an existing one as part of your overall business growth strategy, you’ll probably not know where to start. But, we’ve got good news! Follow the ten simple steps mentioned below to create an eCommerce website, increase conversions, generate leads, and add additional sales revenue to your bottom line.
Ecommerce websites with simple designs are said to have higher conversion rates when compared to others. Just take a quick look at your homepage right now and evaluate it from a visitor’s viewpoint. What’s the first thing you see? Is there a clear point of focus? Are your eyes drawn straight to the CTA button or the products you sell?
However, too much clutter can make it difficult to identify your CTA. Make this as simple and easy as possible for your customers if you want them to make a purchase. Don’t confuse and distract them with unwanted clutter.
Menus are one of the best ways to stay organized and group what you’re aiming to sell. But too many menu categories will complicate things and confuse the consumers, preventing them from finding what they’re actually looking for.
Make sure to use broad terms to categorize the products you sell. Also, don’t be super specific!
Buy premium web hosting
Do you know what the primary element to create an eCommerce Website? It’s Speed! To yield high conversions, your page needs to load fast.
Studies show that even a one-second delay in the page loading time can lead up to a 16% decrease in overall customer satisfaction and a 7% loss in conversions. And, if your site takes more than two or three seconds of delay, God, you’re in big trouble! Do you know what is worse than a slow loading time? Site crashes, glitches, and error reports! Therefore, we highly recommend you spend the money on a premium web hosting plan now as opposed to dealing with these troubles later.
Eliminate steps in the checkout
If someone visits your website and decides to buy something, they should find it very easy to complete the purchase process.
Each additional step taken during the final checkout process will increase their chances of abandoning the cart. Studies show that around 28% of customers abandon a shopping cart during checkout because of the complicated and long checkout process.
Just get essential information from the buyer, including the billing information and shipping address. And that’s all you need to complete and process a transaction.
Add features to build an email subscribers list
If you wish to have a successful online shopping website website, you need to have many visitors who are ready to buy. But is there an easy way to drive traffic to your site? Of course, yes!
Building an email subscribers list is one of the best options. Once you get the subscriber’s email address, you can easily contact them with special offers and tempt them to buy the product.
Wondering how to add subscribers? Just collect their email addresses during the final checkout process. In most of the websites, this box is already checked off by default. Customers will have to deselect this option if they don’t want to be added to the list of subscribers.
Incorporating payment options
Everyone doesn’t need to have a Visa or MasterCard. Even if they do, that doesn’t mean that they prefer to pay via these options. So, make sure that your eCommerce website also accepts alternative payment options such as UPI, PayPal, Apple Pay, and Cash on Delivery.
Accessible customer service
Not all transactions on your eCommerce website will go in a smooth way. Your customers will have doubts, queries, and problems. Sometimes, they might face issues such as finding a product or problems regarding an item they have already purchased. So, you should make sure that they get the necessary help as soon as possible by providing them readily available customer service support via phone, email, or live chat.
Make sure your staff is friendly and patient listeners. They should be well trained to resolve the issues quickly and efficiently.
Test and analyze the result
Run tests to know if your eCommerce site is set up for the highest conversions. Based on the results, you can make the adjustments, increasing the chances of your success.
Unexpected costs are the main reason for cart abandonment. So, don’t charge your customers for shipping. Instead, increase the cost of the products you sell to cover shipping costs instead of charging for shipping separately.
Customer reviews and testimonials
Customer reviews and testimonials are a great way to add credibility to your brand. So, make sure to include these on your online shopping site.
Once a customer buys your product, send them a follow-up email asking them to give an honest review of the item they bought. Give them enough time to use the product before you ask for their feedback.
Sometimes you’ll get negative comments. But that’s not a big deal. Don’t let the negative reviews discourage you.
Adding customer reviews and testimonials to your site will show the visitors that your brand is legitimate and trustworthy.
How to create an ecommerce website?
We know that building a successful eCommerce website is not an easy task. And that’s why we are here to help you. At Reviei Technologies, we provide the best and professional level eCommerce website development services in Abu Dhabi, which will increase your chances of driving sales and keeping your customers coming back for more.